About me

Lead UX Content Designer & Writer

April Norhanian

Overview

I'm a design-centered content strategist aligning business, design, and UX copy to create a frictionless user experience.

Skilled at identifying content gaps and inconsistencies, I simplify user experience and complex messaging while documenting content guidelines and processes.

Expertise

UX Writing / Editing
Content Design
Information Architecture
Content Assessment
Operations & Governance
Strategic Planning & Research

Skills

20+ years in planning, designing, and managing content
Proficient in; Figma & Ditto, UXpin, Contentful, Hubspot, Drupal, Wordpress, Final Cut Pro, and Jira / Confluence, Miro, Airtable
Skilled in localization and working with translation companies

"I'm okay, you're okay."

As a content strategist, I believe that effective content doesn’t just inform; it connects.

Respect

My work is driven by a deep respect for users’ diverse needs, perspectives, and experiences. I see content as a bridge that facilitates clear communication and builds trust, making every interaction intuitive and inclusive.

Empathy & understanding

With a background in languages, I bring a collaborative, solutions-oriented mindset to every project. From crafting comprehensive content frameworks to UX copy that simplifies complex tasks, I strive to ensure that users feel seen and valued.

If you’re looking for someone who approaches content with empathy and a respect for every user’s journey, let’s connect. Together, we can create content that isn’t just good—it’s good for everyone.